The Game Insight Group (GIG) is a joint venture between Tennis Australia and Victoria University that aims to make tennis the most digitally advanced sport on the planet.
It does this by blending sport with data science and computer visuals for professionals, amateurs, fans and the sporting industry.
Many of the statistics shown at the Australian Open grand slam are powered by GIG.
In recent years, GIG's focus has been on three key areas:
2010 – VU sports scientists and students involved in a collaborative research agenda with Tennis Australia.
2015 – Collaboration formalised into a strategic partnership. One significant feature of the partnership is shared staff appointments. With VU researchers embedded in Tennis Australia, both institutes benefit from practical, real-world innovation and insights.
2017 – An exciting commercial research venture with Tennis Australia called the Game Insight Group (GIG) was established.
Today – GIG consists of expert data analysts, computer engineers, sports scientists and product innovators collaborating to enhance players, coaches and fans engagement with tennis through science.
The Tennis Lab applies GIG learning to amateur tennis players' games.
The Lab helps people pinpoint the exact racquet and string combination that will enhance a player's performance, based on their body make up and playing style.
It also offers other services to help develop people's game.
To see the latest developments from Game Insight Group, following our Twitter account.
Twitter: @tennisausgig
